The global trends in OOH require a move towards large screen digital boards. BOO! are on trend and have secured the exclusive rights to 4 premium properties and locations for large format LED screens. The screens have been installed at V&A Waterfront x 3 screens, Melrose Arch x 2 screens & a large format North Park LED screen with exclusive rights also awarded for a large format screen at Sandton City. BOO! have also taken over the management of the South Point LED screen in Braamfontein that overlooks the trendy student coffee shops courtyard.
BOO! have also conceptualized and manage a SLOW TV network across the SLOW business class lounges at the 3 main international airports.
BOO! recently did the same for SAA by creating SAA TV across their 4 lounges nationally with roll-outs in Zambia and Zimbabwe imminent.